Thomas B. Pierce: Chief Executive Officer - Co-Founder - Chairman of the Board
After nearly a decade at Goldman Sachs and Pathstone Family Office as a Certified Financial Planner ™ and trusted investment advisor to complex multi-generational families and institutions, in 2019 Tom left the highest levels of wealth management to pursue his entrepreneurial aspirations.
Since childhood, Tom has been the Business Manager to his mother Joanne Y. Pierce - world renowned Equine Artist. Tom has harnessed the power of social media to propel Joanne's career to the highest levels of an inaccessible horse world - the foundation of StreamHorse's mission to increase accessibility with digital media.
Cosmically, the opportunity to acquire StreamHorseTV presented itself to Tom in the summer of 2020. Immediately, he rebranded and elevated the platform into the premier digital media network for all horse lovers.
Learn more about Tom and StreamHorse on The Equestrian Podcast.
Joanne Y. Pierce: Co-Founder - Board Member
Joanne Y. Pierce is a world-renowned Fine Artist, Illustrator, Educator, and Entrepreneur. Since she was a small child, Joanne has ridden, dreamed about, and drawn horses, which has always been her favorite subject. With a degree in Art Education, Joanne has worked as an art teacher in private and public institutions throughout Long Island. One of the greatest pleasures in Joanne’s life is to donate her time and art for the promotion of Alzheimer's research and care, horsemanship, equine rescue, and therapeutic riding programs.
In 2019, Joanne and her son/manager Tom created a free art lesson digital series called Pierce the HeArt Lessons. Their mission is to fill the creative and therapeutic void that so many human beings are experiencing today with Joanne's talents, passions, and life experiences.
If you are interested in a commission by Joanne or private art lessons, feel free to email her at mail@jypfineart.com
Natalie Mayrath: Chief Content Officer - Co-Founder - Board Member
Natalie Mayrath is a veteran multimedia journalist and producer who comes from the worlds of network documentaries, live entertainment television, and digital programming at MTV, Tribeca Films, Yahoo Finance, and more.
Natalie is an avid horse-lover with a background in eventing and a lifelong passion for thoroughbred racing. Natalie first fell in love with horses on the back side of Churchill Downs, where her grandfather would take her as a child.
Natalie aims to merge her renowned content background with her love of the horse to create a diverse and enriching community at StreamHorse.
Lewis Bogach: SVP Content & Strategy
Lewis Bogach is an Emmy Award winning Producer, Writer, Director, and Executive Producer, with over 25 years of network television experience producing highly rated and critically acclaimed documentary films, documentary series, reality series, music countdown and news shows, concerts, online series, and live events. As the Network VP of Production & Development at both AMC and CMT, Bogach has fostered and developed numerous key strategic production and programming relationships with legendary institutions and brands like Martin Scorsese's Film Foundation, The CMA, Wal-Mart, Mountain Dew, Pepsi, Ram Trucks, The Country Music Hall of Fame, The PBR, and NASCAR, where he Executive Produced, Dale, a theatrical feature documentary about the greatest driver in NASCAR history, Dale Earnhardt, narrated by Paul Newman, and is the highest rated and most successful program in the history of CMT.
Primetime Emmy Award Winner – Presidents Award; Three-Time Emmy Nominee; Two Time Ace Award Winner; Banff International Award Winner; Banff International Award Nominee; Documentary Films have premiered and appeared at SXSW, AFI Docs Official Selection, San Francisco International Film Festival, Seattle International Film Festival, Nashville Film Festival, Bonnaroo Music Festival
Stuart Jacob: SVP Marketing & Business Development
Stuart Jacob is an accomplished marketing executive and entrepreneur who has made significant contributions to the media industry for over 30 years. He is known for his innovative and strategic approach to enhancing business performance and customer engagement in various sectors such as entertainment, sports, advertising and communications.
Stu has been involved in several start-up media companies and played a significant role in their success, leading to their acquisition by leading media firms such as Comcast Corporation, CBS Corporation, Paramount Pictures, Universal Pictures, 20th Century-Fox, and Liberty Media. His work for these companies also help attract investments from Viacom, Time Warner, GE, and Reuters.
Aside from his professional achievements, Stu is a proponent of Natural Horsemanship, an approach to horse training and handling that emphasizes building strong relationships with horses based on mutual trust, understanding, and respect. Through his studies and practice of Natural Horsemanship, he has developed a deep appreciation for the unique bond between humans and horses and their transformative power.
Jon May: Partner - HorseTV Global Founder
Following a successful career as an executive in the wireless industry, Jon decided to marry his lifelong passion and ownership of horses with his video and photographic skills, and in 2004 created a TV production company to produce exceptional, compelling and Award-Winning equine TV programming.
Besides producing over 300 full length TV programs, he has built a library of nearly 1,000 full-length TV programs from around the world on nearly every subject and discipline related to horses, and launched HorseTV Global on Roku and other streaming broadcasters.
His work has been acknowledged with 21 Awards of Excellence, including the USEF's Daniel P. Lenahan Overall Media Excellence Award for his 4-hour TV production of the CAI Live Oak CDE, a selection trial for the 2010 World Equestrian Games.
On a personal equestrian level, Jon has captured 6 World Championships and 11 Grand National Titles in Carriage Driving, in singles and pairs competition.
Brian Hanly: Bullish Studio
With more than a decade spent at the forefront of new media, Brian specializes in leading and building innovative partnership efforts across digital, social, experiential, TV, and agency services to grow businesses of all sizes.
As an eight-figure, top international revenue contributor at VICE Media—which reached a $5.7 billion valuation during his tenure—he forged unique, culture-defining partnerships with global brands such as Airbnb, Google, and Unilever among others.
Today, Brian is the Chief Executive Officer of Bullish Studio. Bullish Studio is a creator focused content studio for the freshest voices in money and culture. Bullish has partnered with StreamHorse for production, distribution, and digital media strategy.
Andrew Stella: Bullish Studio
After building a foundation in the agency world actively managing hundreds of millions of dollars in paid social and search budgets for Samsung, Dell, DirecTV, Andrew made a pivot and took that experience to the largest and fastest-growing independent youth media company at the time, VICE Media. Over five years at VICE, Andrew built and led the team responsible for branded content performance marketing and social platform monetization working across VICE's marquee revenue and advertising partnerships. Andrew has worked directly with the world's largest advertisers helping VICE develop its monetization capabilities across all social and video platforms.
Today, Andrew is the SVP of Business Development & Growth at Bullish Studio. Bullish Studio is a creator focused content studio for the freshest voices in money and culture. Bullish has partnered with StreamHorse for production, distribution, and digital media strategy.
BUCHWALD was launched by Don Buchwald and five associates in 1977. Today, with offices in New York and Los Angeles, we are an industry leader in talent representation.
Built on the cornerstone of our commercial and broadcast departments, our full-service agency offers representation in every area of the entertainment industry: commercial, broadcast, film, theatre, television, literary, feature film packaging, personal appearance, syndication (radio, television and digital), branding/digital, and emerging talent.
With over forty years of experience, we have mastered the art of representation with dedication, perseverance, determination and passion.
Jake “Body by Jake®” Steinfeld: Advisory Board
Jake is an icon in the fitness industry and an entrepreneur with a long history of charitable leadership. Creating the personal fitness training industry over 40 years ago, Jake has been the guiding light for health & fitness in lifestyle, sports, and entertainment ever since. Utilizing his entrepreneurial street-smarts, Jake created the first 24-hour fitness lifestyle network, FiTTV®, which he later sold to News Corp.® Then Jake launched ExerciseTV®, the first On Demand fitness television network with partners Comcast® and Time Warner®.
Jake’s business acumen extended to the world of sports through his founding of Major League Lacrosse®, the nation’s first professional outdoor lacrosse league and the World Series of Youth Lacrosse presented by the Coca-Cola Company, a global event that provides (U13) youth players the ultimate lacrosse experience.
Jake is also Chairman of the National Foundation for Governors’ Fitness Councils® and previously was Chairman of the California Governor’s Council on Physical Fitness & Sports® under Governors Schwarzenegger and Brown.
Bonnie-Jill Laflin: Advisory Board
Bonnie-Jill Laflin has a number of firsts in her career. She is the first and only female NBA scout, holding the front office position with the Los Angeles Lakers. She is the first to dance on a professional level for three teams, in two sports, starting with the NBA and the Golden State Warriors, and moving to the NFL with both the San Francisco 49ers and the Dallas Cowboys. Laflin is the first female to be awarded six championship rings in two professional sports, earning a Super Bowl ring during her time cheering for the 49ers and five NBA championship rings as an executive for the Lakers. Laflin is currently a CBS Sports reporter and ESPN radio host.
Additionally, Bonnie-Jill is a competitive barrel racer, and recently created her own PRCA rodeo drill and flag team, The Liberty Belles, as well as member of the Alameda County Sheriff's Mounted Posse. Bonnie-Jill and her father also own 5 racehorses.
Any of her spare time is devoted to her charity Hounds and Heroes and Horses, that rescues horses for equine therapy and trains shelter dogs as service dogs to be paired with disabled veterans.