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About Us
Thomas B. Pierce - CEO
Tom Pierce is CEO of StreamHorseTV and Founder of Bacon Lane Ventures. After nearly a decade as a Certified Financial Planner ™ and trusted business advisor to multi-generational families and institutions, Tom left wealth management in 2019 to pursue his entrepreneurial aspirations – founding Bacon Lane Ventures alongside Pierce the HeArt Productions and Anthology Corp – a platform which aims to streamline and strengthen the photography industry in one superior experience.
Aside from controlling the reins of StreamHorseTV after acquiring the platform in Summer 2020, Tom provides full scope strategy, business development, and investor services and is Manager to Equine Artist Joanne Y. Pierce – his incredibly talented mother. Together, Tom and Joanne produce Pierce the HeArt Lessons, an art lesson web series and institution starring Joanne at the helm.
Tom’s mission with StreamHorseTV is to create the premier digital multimedia community where horse enthusiasts of every walk of life can join to expand their horizons.
Natalie Mayrath - Director of Content
Natalie Mayrath is a veteran multimedia journalist and producer who comes from the worlds of network documentaries, live entertainment television, and digital programming.
Natalie is an avid horse-lover with a background in eventing and a lifelong passion for thoroughbred racing. Natalie first fell in love with horses on the back side of Churchill Downs, where her grandfather would take her as a child.
Natalie aims to merge her renowned content background with her love of the horse to create a diverse and enriching community in her role as StreamHorseTV Director of Content.
If your cause or brand is looking to increase its reach, please feel free to contact Natalie!
Joanne Y. Pierce - Chief Artist-In-Residence
Joanne Y. Pierce is a world-renowned Fine Artist, Illustrator, Educator, and Entrepreneur. Since she was a small child, Joanne has ridden, dreamed about, and drawn horses, which has always been her favorite subject. With a degree in Art Education, Joanne has worked as an art teacher in private and public institutions throughout Long Island.
In 2019, Joanne and her son/manager Tom created a free art lesson digital series called Pierce the HeArt Lessons. Their mission is to fill the creative and therapeutic void that so many human beings are experiencing today with Joanne's talents, passions, and life experiences.
As the pandemic hit in 2020, Joanne went into overdrive to provide free weekly Pierce the HeArt Lessons live from her home studio to help bring more creativity, peace, and fun to the world. One of the greatest pleasures in Joanne’s life is to donate her time and art for the promotion of Alzheimer's research and care, horsemanship, equine rescue, and therapeutic riding programs.
To learn more about and follow Joanne, click through her links below!
If you are interested in a commission by Joanne or private art lessons, feel free to email her at mail@jypfineart.com
Original Masterpieces For Sale
Hand Painted Decorative Ornaments
Instagram: @joanneypierce | @piercetheheartlessons
Facebook: Joanne Y. Pierce Fine Art | Pierce the HeArt Lessons
YouTube: Pierce the HeArt Lessons
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